How Much Should You Charge?
- Mar 27, 2019
It can be a painful process, or discussion to have with your clients sometimes. We are poised to offer the best services (to wade off the competition), and get the best pay (to compensate our efforts). Your charge will depend on a few apparent parameters; the kind of work required, the resources needed to execute the task, and the deadline to complete this task.
Below are a few suggestions of things to consider when preparing the fee for your proposal.
Charge According to the Scale of the Task
You will be hard-pressed to find clients in a niche (the same slot) offering the same rate for the same project. It is because; the scale of each person’s business varies widely. So, it is essential to show the potential employer, that you are considerate of the level of the project.
You should also consider what the client is asking for, sometimes, the intricacies of a project will drive its bargain. There are too many instances where contractors propose a basic fee, only to get the details of the project and realize that they have sold themselves short.
Consider the Personality of the Client
Those clients that act and speak like you don’t have a life outside their project should be charged accordingly. You may be working on a research paper, designing a website or improving SEO for a client, but you are probably under no obligation to answer calls, texts or emails in the middle of the night. So, if you do decide to offer these extras, you should be paid for it.
Remember that clients don’t always want the cheapest offer, but instead, they want the “best” value for their money.
Be As Transparent As Possible With Your Skillset
Tell the client exactly what you can do. It puts you in an honest space (which is the best place to drive a bargain). You might be surprised how the client might only learn of some of his or her needs just by becoming privy to your skillset. Clients don’t always know what they want, so you have to describe your skill set to them.
Your experience level also matters. Do not charge “starter” fees as an experienced freelancer. It isn’t a charity, and you aren’t doing yourself any good by doing this.
It cannot be overstated; it is precisely why freelance work is mainly divided into two groups; the hourly projects vs. fixed rate projects. As a freelancer, it is paramount that you examine a project thoroughly before accepting it. You might find that some projects that would require extras which the client may not understand are better off being laid on the hourly platform. Paying by the hour ensures that you are rewarded for the time you put in work. Fixed rate, on the other hand, may be beneficial in projects where you are not available to log in time on the “desktop App” all the time you work. You could be working on a train ride by reading up about an arm of the project (this is work).
Speak with the client. Let them tell you what they are willing to pay. You will be surprised how much you can size up the client, and get an idea of their expectations by listening to their “initial offer.”
It takes time; just keep working on it, and you will master the art of charging appropriately.